Bespoke (pronounced bee-SPOHK) is a term used for an individually - or custom-made product or service.
Traditionally applied to custom-tailored clothing, the term has been extended to information technology, especially for software consulting services. Typically, software consulting companies offer packaged (already invented and generally applicable) software and bespoke software for client needs that can't be satisfied by packaged software, for example Wordpress, Squarespace or Wix etc.
Many prebuilt website packages such as WordPress, Squarespace or Wix will seem easy, attractive and cheap - the price should be your first warning, beacause as you know, you only get what you pay for!
If you want to customize your prebuilt website so that it's not like all the others you may find it gets both tricky & more costs come your way.
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